Spotify reportedly plans to make free music streaming plan more flexible in move to grow user base

Bloomberg reports today that Spotify is「tweaking」its free music platform to make it easier to use, though details remain sparse … With the updated service, free mobile listeners will be able to access playlists more quickly and have more control over what songs they hear on top playlists, mimicking Spotify’s ad-free subscription product … The company, however, relies on the free platform to grow its user base, which sat at around 157 million at the end of last year, with 71 million of those being paid subscribers.