That’s similar to how Facebook’s feed worked for a long time, and how Instagram started ranking its feed two years ago ... By moving social media stars and brands that don’t follow you back over to the Discover section as part of the redesign, there’s less noise in the chronological Stories list, so it works better than it did a year ago ... The company had seen daily active user growth sag from 17 percent to under 3 per quarter after the launch of Facebook’s Snapchat clone Instagram Stories.